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AR > VR

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If you’re among the millions of those who’ve used their smartphones to chase Pokémon in the real world, then you already know how amazing augmented reality (AR) can be, although you may not be aware of its broader implications. But VR’s younger sibling has moved beyond gaming and entertainment, and it didn’t take long before people started exploring AR for different applications, such as advertising, retail, training – you name it. This technology continues to grow rapidly, and it could soon become bigger than VR. In fact, it’s predicted that by 2020, AR market revenue will reach $120 billion – four times higher than VR revenue....

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